Zoca

Overview

Leading technical projects and driving innovation at Zoca, focusing on 0-to-1 product initiatives, infrastructure optimization, and building scalable AI-powered systems for 1,000+ businesses.

Key Achievements

• Content Generation System — Built automated social media post generation powering 1,000+ businesses, enhancing digital presence and engagement
• AI Website Builder — Designed config-driven website generation system with contextual data scraping and AI integration for automatic modifications
• Infrastructure Migration — Migrated to Terraform and optimized build pipelines, reducing deployment time from 1.5 minutes to 1-4 seconds
• Intelligent Web Crawlers — Built automated web crawlers using LLM-driven automation for intelligent data scraping
• Development Standards — Established guidelines and code review standards, significantly improving PR review cycles and team productivity
• Message Queue Architecture — Introduced message queue + worker architecture enabling seamless feature deployments and improved scalability
• Raft Internal Tools — Created comprehensive suite of internal tools reducing developer overhead (website management, Google Business Profile, voice agents, content generation)
• LocalStack Environment — Set up LocalStack with custom UI for local AWS simulation, enabling independent development workflows
• TypeScript Migration — Led TypeScript adoption across entire codebase, improving code quality and developer experience

Technologies

Impact